Bad Bunny net worth: from Puerto Rico to the world
Benito Antonio Martinez Ocasio, known globally as Bad Bunny, is a Puerto Rican rapper, movie actor, and businessman.
Thanks to his genre-mixing music style and strategic business engagements, Bad Bunny’s net worth has soared to approximately $50 million as of 2024.
This makes him one of the wealthiest Latin celebrities globally.
This article explores Bad Bunny’s net worth growth through his musical career and business ventures.
Quick facts about Bad Bunny
| Full name | Benito Antonio Martinez Ocasio |
| Stage name | Bad Bunny |
| Birthdate | March 10, 1994 |
| Birthplace | Almirante Sur, Vega Baja, Puerto Rico |
| Music genres | Latin trap, reggaeton, rock, bachata, soul |
| Debut album | X 100pre, 2018 |
| Most streamed album | Un Verano Sin Ti |
| Major tours | El Último Tour Del Mundo, The World’s Hottest Tour |
| Notable endorsements | Adidas, Cheetos, Corona |
| Business ventures | Co-owner of Los Cangrejeros de Santurce, steakhouse owner |
| Major acting role | Bullet Train |
| Current networth | $50M |
Early life and rise to fame
Bad Bunny was born Benito Antonio Martinez Ocasio on 10, 1994, in Almirante Sur, a barrio of Vega Baja, Puerto Rico.
His father, Tito Martínez, was a truck driver, while his mother, Lysaurie Ocasio, was a retired teacher. He has two younger brothers, Bernie Martínez Ocasio and Bysael Martínez Ocasio.
His interest in music developed from an early age. He used to perform in the church choir before he gained popularity. He started his music career by recording music tracks on SoundCloud.
During this time, Bunny was working as a bagger in a supermarket.
Bad Bunny’s musical career and achievements
Bad Bunny signed a record deal with Hear This Music after releasing his first single in 2016. Bad Bunny released his debut album, X 100pre, on Christmas Eve of 2018.
The album was critically acclaimed and commercially successful, setting the stage for his success in the music industry and accelerating his initial wealth-building steps.
The reggaeton artist released his second major album, Yo Hago Lo Que Me Da La Gana (YHLQMDLG), on 29 February 2020. This album was also a significant success, the highest-charting all-Spanish language album on the US Billboard 200 in 2020.
This further cemented his place as one of the world’s most successful Puerto Rican music artists. His third album, released in November 2020, made history by being the first all-Spanish album to top the Billboard 200.
This achievement boosted Bad Bunny’s music career and Latin music at large. The Un Verano Sin Ti album, released in 2022, made Bad Bunny Spotify’s most streamed artist throughout the year.
The album broke multiple streaming records, further solidifying Bad Bunny’s global influence as a musician and boosting his net worth.
Bad Bunny’s tours and concerts
One of the most lucrative sources of income for Bad Bunny is his live performances. In 2022 alone, the Puerto Rican star embarked on two quite successful tours that grossed over $400 million in ticket sales. The El Último Tour Del Mundo tour grossed around $117 million from ticket sales, while The World’s Hottest Tour paid up to $314 million globally.
These tours made Bad Bunny the highest-grossing artist of the year. The two tours showcased Bunny’s musical talent and ability to connect with his global fans. They also established his financial standing and his reputation as a performing artist.
Endorsements and business ventures
In addition to his music career, Bad Bunny has earned substantial income from endorsement deals and business engagements. He has worked with Adidas, Cheetos, and Corona. These deals have not only added substantially to his net worth but also established his visibility as a brand.
The Puerto Rican rapper has also engaged in various business ventures. He co-owns Los Cangrejeros de Santurce, the Puerto Rican basketball team, with Noah Assad and Jonathan Miranda.
He also co-owns Gekkō, a Japanese-inspired steakhouse and lounge, with American hospitality magnate David Grutman. These business engagements show Bad Bunny’s entrepreneurial spirit and strategic wealth-building approach.
Acting and WWE
Bad Bunny proved multitalented when he appeared alongside Brad Pitt in David Leitch’s Bullet Train in 2022. He is also set to star in El Muerto, the upcoming Sony Spider-Man universe.
Bunny is also a long-time fan of professional wrestling, particularly the WWE. He made his WWE debut during the 2021 Royal Rumble. He performed his song Booker T, featuring Robert Booker Tio Huffman, a former professional WWE wrestler popularly known as Booker T.
Bunny subsequently appeared on WWE’s weekly program, Monday Night Raw, and continued to perform and compete in different matches.
These film appearances and WWE involvement showcase Bad Bunny’s versatility and multifaceted personality.
Bad Bunny’s real estate investments
In addition to his business ventures, Bad Bunny has also invested in real estate. In 2023, he purchased a 7,000-square-foot mansion in Los Angeles for $8.8 million. The property features eight bedrooms and seven bathrooms.
Bad Bunny’s net worth
As of 2024, Bad Bunny’s net worth is approximately $50 million. He is one of the fastest-rising music stars in the world, enjoying rapid financial success over a very short period.
The Latin artist released his debut album in December 2018, and by 2020, Bunny had grown into one of the most famous music artists in the world.
He was featured on the cover of Rolling Stone magazine after performing with Jennifer Lopez at the Super Bowl halftime show in 2020.
In the same year, 2020, Bad Bunny was the most streamed artist globally, recording 8 billion streams across his songs. In 2022, his songs received a total of 18.5 billion streams. In the same year, 2022, Bad Bunny’s tours were the highest-grossing tours by any musician in the world.
As of this writing, his YouTube channel has 47.9 million subscribers.
Bad Bunny’s influence and legacy
Bad Bunny is a global icon. He pioneered the popularity of trap and reggaeton music worldwide. The Puerto Rican singer has broken language barriers and set standards in the music industry.
Bad Bunny’s success in music has cleared the path and opened global doors to other Latin musicians.
He has played a massive role in making Latin music recognizable worldwide.
Bad Bunny is also a vocal advocate for social problems. He uses his platforms to address gender equality and LGBTQ+ rights. He also talks about corruption in Puerto Rico. His activism has helped him connect with Puerto Rican fans and established his status as a social icon.
Bad Bunny was born Benito Antonio Martinez Ocasio.
The name Bad Bunny comes from a childhood photo of the musician, in which he is dressed as a bunny but unhappy.
Bad Bunny has some of the best Latin songs in the Latin music industry. His most popular songs include Diles, Soy Peor, I Like It with Cardi B and J Balvin, Mia featuring Drake, and Dakiti with Jhay Cortez.
Yes. Bad Bunny has won several globally-recognized awards. These include Latin Grammy Awards, American Music Awards, and Billboard Music Awards. He was also the first all-Spanish musician to top the Billboard 200.
Beyond music, Bad Bunny is also a businessman and actor. He appeared in Bullet Train with Brad Pitt and in WWE multiple times. As a businessman, Bad Bunny co-owns the Puerto Rican basketball team Los Cangrejeros de Santurce and the Japanese-inspired steakhouse Gekkō in Miami.
